Services

A brand that looks good and works for you – I merge strategy and storytelling into designs that turn heads (and hearts).

How it works? Choose your base package & then customize it to your needs. Let’s build your dream brand identity.

Small Brand Identity

Perfect for businesses on a smaller budget or with an existing brand looking to establish a fresh cohesive brand identity.

Starting at €1.700

Brand Mood Board & Creative Direction: Initial concept and visual direction to ensure consistency across all brand elements.
Wordmark Logo Suite: Custom-designed wordmark logos to represent your brand. Includes a main logotype and 2 variations.
Color Palette & Typography Curation: Selection of colors and fonts to reflect your brand's personality.
Stock Photography: Curation of stock photos that match your brand’s vibe.
Brand Guidelines: A guide to using your brand assets correctly & consistently.
If you need other brand assets than those listed above let me know in our discovery call or when you fill out the contact form. See some examples of brand asset add-ons below!
Around 3-5 weeks without add-ons.
Already have an established brand strategy: Perhaps you’re coming to me for a rebrand or have already deep-dived into your strategy.
Seek consistency: Establish a unified look and feel for your brand across all touchpoints.
Want professional appeal: Ensure your brand looks polished and cohesive, enhancing your credibility and attracting your ideal clients.
Are on a budget: Achieve a polished and professional brand identity with a bit of a discount.

Full Brand Identity

Perfect for businesses wanting a cohesive brand strategy guiding their visual direction.

Starting at €2.000

Two white outlined star shapes overlapping, one slightly above the other, against a black background.

Extensive Brand Research: Deep market analysis and strategic insights to position your brand effectively and connect with your audience.
Brand Mood Board & Creative Direction: Initial concept and visual direction to ensure consistency across all brand elements.
Full Logo Suite: Multiple logo variations tailored for different uses, ensuring your brand looks great in any context.
Color Palette & Typography Curation: Selection of colors and fonts to reflect your brand's true personality.
Extensive Brand Guidelines: Comprehensive instructions to maintain your brand’s integrity and ensure consistent application across all media.
If you need other brand assets than those listed above let me know in our discovery call or when you fill out the contact form. See some examples of brand asset add-ons below!
Around 4 weeks without add-ons
Need in-depth & purposeful designs: Tailored strategies and designs to perfectly match your brand’s unique needs and goals.
Want long-term consistency: Detailed guidelines ensure your brand remains cohesive and professional as it grows.
Want real impact: Research and strategy is leveraged to explore your brand and position it effectively in its market.
Seek to stand out: More time spent to create a unique and memorable brand that resonates with your audience and builds strong brand recognition.

Add-Ons

Capabilities

Illustration

Illustrations
Character Illustration
Custom Icons
Brand Patterns

packaging

Dielines
Label Design
Packing Tape

Social media

Instagram Profile Kit
Social Media Templates
Instagram Highlight Designs
Cover Photo Design for LinkedIn

Digital

Email Signature
Presentations / Pitch Decks
Menus

print

Business / Loyalty Cards
Thank You Card
Tissue Paper
Stickers
Menus / Flyers
Merch

website

Squarespace Website

Reach out

Premium Brand Identity Package

Perfect for businesses that want and need it all – a cohesive brand strategy resulting in a purposeful visual direction with brand assets to show it off.

Starting at €3.200

Illustrations: An illustration suite fitting to your business
Patterns: Various brand & background patterns fitting to your business
IG Profile Kit: Profile photo & highlight designs for your business’ Instagram page
Your choice of 2 brand add-ons: Add whichever fit your business needs, for example, social media templates, a character illustration, business cards, thank you card, etc.
If you need other brand assets than those listed above let me know in our discovery call or when you fill out the contact form.
Around 6-8 weeks.
Are ready to have a brand universe: It includes all the base brand assets to ensure a complete brand, allowing you to show up consistently and fully.
Want long-term consistency: Detailed guidelines ensure your brand remains cohesive and professional as it grows.
Want real impact: Research and strategy is leveraged to explore your brand and position it effectively in its market.
Seek to stand out: More time spent to create a unique and memorable brand that resonates with your audience and builds strong brand recognition.

A girl with brown hair sitting on a brown and white chair in a living room, wearing green socks with a cloud pattern and brown overalls, looking to the left. The room is bright with sunlight streaming through large windows, decorated with plants, flowers, books, and balloons.

What’s the process like?

A white outline sketch of an envelope with a heart on the flap.

1. Vibing

After you fill out the questionnaire, we’ll schedule a call to chat about ideas.

If the project is a match and we agree to work together, you’ll receive a proposal with dates, pricing, the number of included feedback rounds, and any other key project details.

A white abstract starburst shape on a black background.

2. Discovering

I provide you a series of questions designed to dig deeper into your brand identity.

After discussing, I’ll use your answers to better study your niche, analyze your target audience, and benchmark it against the brands of your key competitors. This research is then compiled into a neat slideshow and used to establish a visual direction.

Outline drawing of a smartphone with a stylus on a black background.

3. Designing

When we’re aligned on the visual direction, you let go of the wheel and let me get to work.

I will always let you know what you can expect from me and when, so that you can sit back and relax while I do the designing.

Outline of three stars with irregular edges on a black background.

4. Perfecting

I present my designs to you & explain the choices I made. We go through the different options, and I implement your feedback. The number of feedback rounds is always agreed upon in advance.

Depending on the project and your chosen services, I also create any other assets you might need here.

5. Done!

Once you’re happy with the final result, I export all files for you in a way that’s easy for anyone to use, and you can show off your new designs to the world.

For a more detailed look into my process, click here.

Kind words from past clients

“It was a fuss-free, easy and smooth process working with Sophie. She was very professional and quickly got what I want for my brand after our discovery call, absolutely loved the final results. Highly recommended!”
– Adel from For The Love of Socials
“We owe so much to Sophie for developing the THIS IS GENDERED house style! Our social media followers love the cheerful, distinctive and recognisable designs Sophie made for us. With her creative mind, good grasp of the vibe of our initiative, and strong design skills, Sophie contributed massively to establishing THIS IS GENDERED as a feminist platform online. On top of that: The designs are very easy for us to (re)use and edit.”
– Tess from THIS IS GENDERED
“I loved working with Sophie so much! Being a newbie in branding, she managed to guide me through all the steps in a professional but also knowledgeable way. She took my abstract ideas and brought them to visual life in no time. I also really appreciated her website designing skills, which made it possible for me to understand and work with Squarespace on my own. I can’t wait to work with Sophie again soon.”
– Saskia from Inner State
“As a Creative Director at Jimmy Joy, it was fabulous working together with Sophie. Her playful and quirky style perfectly aligned with our identity, and she managed to contribute many creative outings in a fast and attentive manner. She is both visually and textually strong and i'm highly impressed with her work ethos. Thank you for all your efforts!”
– Mahsa from Jimmy Joy
“It was a wonderful experience working with Sophie. Communication with her was easy and she understood exactly what I wanted. Her input was very helpful and she helped me create clear guidelines for my brand. I can’t wait to work with her again!”
– Naomi from NKeramics
“Sophinka Design has been so much more than only graphic design. In the process of developing Logos, Business Cards and a Website for my real estate company in Austria she helped me to define my company´s values through her designs. The work speaks for itself – and I am very happy to be part of the Sophinka Design family!”
– Xaver from ViaLibre
“We worked with Sophinka Design to redesign our whole Marketing portfolio for the reopening of Linger Lodge RV Park. Sophie produced a clear strategy for how to reach our target audience. She not only designed our website, flyers, and several other marketing materials reflecting the spirit of the Company but she also designed for us very creative custom Merchandise like a dog toy and T-Shirts. Our guests love them and we love working with Sophinka Design. I can highly recommend her! Thank you for working with us! Ruth”
– Ruth from Linger Lodge RV Park